Healthy Blue, Formerly Amerigroup Louisiana, Becomes New Health Plan Brand for More than 235,000 Louisiana Medicaid Members

Healthy Blue, a leading managed care plan within the Healthy Louisiana Medicaid program, is formally being introduced to members, providers and stakeholders across the state. Earlier this year, Amerigroup and Blue Cross and Blue Shield of Louisiana entered into a partnership to serve the Healthy Louisiana Medicaid program. The rebranding of the former Amerigroup plan to Healthy Blue, which was announced in July and became effective on Sept. 1, extends the strength and stability of the Blue Cross and Blue Shield of Louisiana brand to more than 235,000 Amerigroup Louisiana members who participate in the state’s Medicaid, Medicaid Expansion and LaCHIP programs.

“We are pleased to introduce our newly branded Healthy Blue Louisiana Medicaid plan and join our members with a family of more than 1.5 million people who call themselves Blue Cross and Blue Shield of Louisiana customers,” said Aaron Lambert, Healthy Blue president. “This is an initial step in following through on our commitment to enhance health care delivery across our state, and we look forward to many more progressive efforts that continue to demonstrate our abilities as Louisiana’s primary healthcare solutions partner.”

Blue Cross and Blue Shield of Louisiana President and CEO Dr. I. Steven Udvarhelyi said the partnership is one way the company is living its mission to improve the health and lives of Louisianians. “Our involvement in Medicaid is a way to help an important—and often vulnerable—population receive better healthcare. I see this as an avenue for helping to elevate our state’s health status from its bottom ranking in the country.”

Health plan benefits and services remain the same, and Healthy Blue members can continue to see their current healthcare providers to get care that is familiar to them. All prior approvals and referrals are still valid, and the teams who serve members and providers are still in place.

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Amerigroup Louisiana Joins American Diabetes Association to Sponsor No Cost Summer Camp for Children at Risk for Developing Type 2 Diabetes

Amerigroup Louisiana and the American Diabetes Association Louisiana & Mississippi have joined efforts to fight the increasing epidemic of type 2 diabetes in children. Amerigroup has provided a $10,000 grant to sponsor the American Diabetes Association’s Camp PowerUp! in New Orleans that will take place June 5 – 16. Camp PowerUp! is a free summer camp program in Orleans Parish for children between the ages of 9 and 14, who are at risk for developing type 2 diabetes. The summer camp is one of two of its kind in Louisiana, and one of 11 across the nation being offered by the American Diabetes Association to promote diabetes prevention. The camp will offer nutritional education, physical activity and social/emotional support that encourage youth to adopt healthy lifestyles. It will also focus on engaging the campers’ families to make healthy choices and to stay physically active together.

“Type 2 diabetes in children and adolescents now represents one of the most rapidly growing forms of diabetes in the country, which is very alarming,” said Dr. Raymond Poliquit, Amerigroup Louisiana medical director. “Amerigroup is passionate about educating children and helping them to become more engaged in their health, so they can thrive as adults, and we are pleased that the American Diabetes Association has brought Camp PowerUp! to New Orleans to help our children build healthier futures.”

Studies show that 1 in 3 children born after the year 2000 are at risk for developing type 2 diabetes in their lifetime, and may experience complications such as heart attack, stroke, kidney disease blindness and amputation at earlier ages. Diabetes is the fifth leading cause of death in Orleans Parish, while complications from diabetes, such as stroke and heart disease, are the leading causes of death in Orleans Parish. In the New Orleans metro area, approximately 21 percent of resident children are obese and at risk for developing diabetes; however, type 2 diabetes can be prevented or delayed for many years with simple lifestyle choices such as eating healthy and becoming more active.

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BlueCare Offers Round The Clock Access To Doctor Visits

Imagine being able to get in to see the doctor any time of the day or night, without having to take time away from work or school – or even leaving your home. Imagine no more--Blue Cross and Blue Shield of Louisiana has made this a reality with BlueCare, a new service that lets customers have online doctor visits.

“Our mission is to improve the health and lives of Louisianians, and that includes making it as easy as possible for them to get care when they need it,” said Paul Murphree, MD, Blue Cross and Blue Shield of Louisiana interim chief medical officer. “With BlueCare, our customers have 24/7 access to doctor visits. This is an easier, cheaper way to get care for routine needs than going to an ER or urgent care.”

BlueCare is a benefit for most customers, who can have online doctor visits with a computer, laptop, smartphone, tablet, or any device with internet and a camera. BlueCare will cost customers $39 per visit. Depending on their plan type and benefits, Blue Cross may mail them a refund once the claim for their BlueCare visit has processed. But, customers will never pay more than $39 total for using BlueCare.

To sign up for BlueCare, customers can go to, or download the BlueCare (one word) app from Apple Store, or Google Play for iOS and Android devices. They will need to create a log-in ID and password, which they will use for any BlueCare visits.

Once on BlueCare, customers will enter basic information about their symptoms, and why they need to see a doctor. Customers will see which doctors are available for online visits, and choose the one they want to see.  BlueCare meets state and federal healthcare services and privacy laws, and it is as legitimate as an in-person visit. Customers can choose to share the record from their BlueCare visits with their regular doctors.

Online visits are effective for treating non-emergency, minor illnesses like colds, allergies, bladder infections, sinus trouble, mild stomach bugs, or rashes. Doctors can send a prescription for most medications over BlueCare. Customers can also use BlueCare to check in with a doctor if they need follow-up care. 

 “In our digital world, more of our customers have been asking us to offer online visits,” Murphree said. “We realize that today, our customers bank, shop, and handle most other business online. BlueCare is a safe, easy way for them to handle their healthcare needs online, as well.” 

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